Frei Day – CI and website layout

CI, campaign logo, website layout

The Frei Day project aims to empower students to develop and strengthen important skills for their future. Global political issues are focused in all their complexity, general fluctuation in the markets and the associated ambiguity of decisions.

My job was to develop and develop a CI. I also designed the campaign logo. Overall, the impression should be fresh and adapted to the young target group and still not lose seriousness.

  • Task: CI, campaign logo, website layout
  • Client: Schule im Aufbruch gGmbH
  • Year: 2020
  • Position: Freelance Art Director
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